Style Origin unfolds today at Ayala Centrio

May 23, 2015


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Victor Basa hosts, Ariel Lozada directs

Ayala Malls signature fashion event returns to Cagayan de Oro at Centrio Mall today, May 24, 2015.


“Style Origin is an annual Ayala Malls signature event that highlights its fashion merchants,” said Loren Anne Yasay, Centrio Marketing Manager. “Being a signature event, it speaks for the Ayala Malls brand in terms of the concept and quality of the event.”


This year’s community fashion show will be hosted by model Victor Basa and directed by Ariel Lozada, fashion director. It will be produced by Amilliard, a Manila-based event organizing company tapped by Ayala Malls for its various events. The group is tasked to ensure the standard of the brand and a uniform concept is applied across all the 12 participating Ayala Malls nationwide.


Ariel Lozada previously directed Mensweek, which featured a collection of the Philippines’ most famous designers, for Centrio’s Style Origin 2014.


Style Origin 2015 was launched in Greenbelt last May 8 and as expected, it was attended in droves by Manila’s glitterati.


Style Origin returns to Centrio Mall for the third straight year on May 24 at its Activity Center featuring professional models from Manila (mostly foreigners) and community models from in and around Cagayan de Oro.  


For this year’s edition, Style Origin participating brands include Artwork, Asics, Collezione C2, Columbia, DC, Folded and Hung, Gforce, Giordano, Jockey, Mags, Mango, Merrell, Nautica, Original Penguin, Petrol, Planet Sports, Promod, Quiksilver, R.O.X, Robinsons Department Store, Roxy, Spruce, Wrangler, Bambu, Bratpack, Claire’s, Herschel, Ipanema, Leaveland, Onitsuka Tiger, Parfois,  Res Toe Run, Sanuk, Skechers, Sperry, Sunglass Haven, The Travel Club and Watch Republic,


Now on its fifth year, Ayala Malls’ annual lifestyle series Style Origin, is presented in partnership with The Philippine STAR, Star World, Tiger Media Corporation and YSTYLE, continues to energize and elevate the experience of shopping with inspirations from the runway and the experts.





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